The makers of Bang Energy are at it again, this time with a drink that blurs the lines between energy drink, pre-workout supplement, and nootropic. But is it really “Cognitive Candy” as the label says? Let’s review the Science behind Noo Fuzion. What makes Noo Fuzion special and how does this drink compare to an energy drink like Red Bull? Or to a nootropic like Qualia Mind?
I’ve always been fascinated by caffeinated beverages, and by some of the energy drink stereotypes and caffeine misconceptions that just won’t go away. As a result, my mission as the “GreenEyedGuide” is to help people who deal with caffeine and fatigue on a regular basis.
Short on Time? This blog post is available in PODCAST form! Listen to this episode of the Caffeine at Midnight Podcast right here or wherever you get your podcasts.
Caffeinated water can be a great alternative to the stereotypical energy drink, but if you’ve never heard of caffeinated water, where do you start? How do you know if it’s right for you? This is the third of a three-part series on caffeinated water. In the last two posts in this series, we’ve answered some of the most commonly asked questions about caffeinated water. But now we ask one final question:
The world of energy drinks is vast, and there isn’t enough time to give every drink the full “Energy Drink of the Month” deep dive review. In my attempt to guide my fans through this world of energy drinks, I like to share the science behind the various caffeinated beverages I come across in my travels.
Caffeine comes from plain caffeine and from guarana seed extract. There’s 176 mg caffeine per can (88 mg per serving and 2 servings per container). According to Caffeine Informer, Xyience used to be 200 mg per can. Either way, it’s Fatigue Level 3.
This drink contains B-vitamins, and some stereotypical energy drink ingredients including guarana, glucuronolactone, taurine, ginseng root extract, and inositol.
Glucuronolactone might feed one reaction that helps the body generate energy, but glucuronolactone has to go through some small transformations first, and this reaction (the Pentose Phosphate Pathway) isn’t a major reaction, energy wise
Taurine is a taxi cab that helps shuttle water-hating fat molecules to the place they need to be metabolized
Ginseng is supposed to help with stress but a systematic review of almost 500 studies involving Panax Ginseng found the only benefit was for glucose metabolism in animal models
Inositol helps with insomnia…(kind of ironic, right?)
B-Vitamins include 100% of niacin (my favorite vitamin), 250% of B6, 80% of B12, and 500% (why?) of Pantothenic Acid
Niacin is part of over 200 reactions in the body, most of them involving the production of ENERGY.
B6 helps our bodies make those non-essential amino acids and also helps us maintain optimal blood sugar levels.
B5 helps with the metabolism of carbs, fat, and protein, but there’s so much of it in every food group no one needs a B5 supplement (in my opinion)
Preservatives in this drink include potassium sorbate, potassium benzoate, and sodium citrate.
Potassium sorbate – this anti-microbial preservative prevents yeast and mold growth in sodas and other foods. The Center for Science in the Public Interest (CSPI) rates this as safe. If the CSPI, who has a reputation for fear-mongering and chemophobia, rates this safe, you should definitely feel at ease. [See Panera KNOW-No Project Part IV]
Sodium Benzoate – Did you know that benzoate salts like this one prevent the growth of microorganisms like yeast and mold? Benzoate salts are often used with other preservatives especially at low pH (acidic food). People can ingest up to 5mg per kg of body weight of benzoic acid and its salts according to European Commission – Scientific Committee on Food.
Sodium Citrate and Citric Acid – both are abundant naturally in citrus fruits and are used in beverages to help control the pH.
Fruit and vegetable juice is used for color, but this drink has artificial sweeteners Ace-K and Sucralose. But there are only 2 grams of carbs (from the juice, most likely) and zero Calories, zero grams of sugar.
What drink should I review next?
You can find more about the science behind energy drink ingredients here at GreenEyedGuide.com and within my book, “Are You a Monster or a Rock Star: A Guide to Energy Drinks- How They Work, Why They Work, How to Use Them Safely” on Amazon (and now on Audible!!!).
The challenge with Energy Waters is two-fold. First of all, water, by itself, is a boring beverage. But it’s important to drink water, so we start adding things to it to make it more enticing: lemons, cucumbers, flavoring… The second challenge becomes trying to define when something is no longer a “water” because of all the additions.
If you’ve tried other energy waters and wanted more flavor, more sweetness, maybe a little more color, then I’ve got a beverage for you. This month’s pick is a little more than an Energy Water, but it’s still a healthier alternative than the stereotypical energy drink. We’ll review how to tell if this drink is for you, what the key ingredients do, and how the caffeine compares to other energy drinks.
Following your passion requires vision, commitment, persistence, and long hours. October challenges your vision and commitment because it brings shorter days, midterms, the distractions of a looming Holiday Season, and the time crunch to meet End of the Year company objectives. This month, we review an energy drink-in-disguise designed to “complement your work hard/play hard lifestyle” with green coffee beans, monk fruit, erythritol, and coconut water. Read more →