First of all, let’s talk about those years. From 2007-20011.
Do you know the big event that happened in 2009-2010? Does anyone remember Four Loko? Also known as Black Out In a Can?
That whole fiasco where Four Loko was sending people to the ER with potentially lethal alcohol poisoning all went down in 2009 and Four Loko reformulated in 2010.
Full disclosure, I’m married to a former frat brother, and he told me how his buddies stocked up on Four Loko when they knew it was going to be reformulated. This is the sh*t that gives me nightmares.
For those of you who weren’t there and don’t know, Four Loko was 12% alcohol and 500 mg caffeine, all in one 23 oz can. This is 7 shots of Vodka and 5 Red Bulls! That’s too much alcohol and too much caffeine. Don’t mix your uppers and downers. It is not a good idea.