Tag: placebo

Does ginkgo actually do anything? Book Excerpt of the Week

Does ginkgo actually do anything? Book Excerpt of the Week

greeneyedguide

Ginkgo is in thousands of products, not just energy drinks. But does it really do anything? For this week’s book excerpt, we look at the studies on the benefits of ginkgo. Read more →

What Does Ginkgo Do? Book Excerpt of the Week

What Does Ginkgo Do? Book Excerpt of the Week

greeneyedguide

Ginkgo is in THOUSANDS of products, not just energy drinks. What does it do?

In Chinese medicine, extracts from the leaves of the ginkgo biloba tree improve memory and concentration, treat anxiety and depression, and alleviate headaches, dizziness, and tinnitus (ringing in the ears).

HOW DOES GINKGO DO all these wonderful feats? TWO STRONG THEORIES:

Theory 1 – Ginkgo increases blood supply by dilating blood vessels, reducing blood viscosity, and decreasing the density of free radicals that wreak havoc on the body.

Theory 2 – The PLACEBO EFFECT! If someone told you “Take this, it will improve your concentration and calm your anxiety” your subconscious is already onboard!

Wait, what?!? GINKGO IS A LIE???

Tune in next week for the answer to that question (spoiler alert: it’s complicated)…

If you enjoy these excerpts, you should DEFINITELY check-out (library joke) my book: “Are You a Monster or a Rock Star: A Guide to Energy Drinks- How They Work, Why They Work, How To Use Them Safely” available on Audible and Amazon and wherever books are sold, in all formats.

To learn more about ginkgo and the other energy drink ingredients, stay tuned for next week’s book excerpt as we continue our page-by-page exploration through the Energy Drink Guide (now on Audible!!!).

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